Privacy
Your family's story stays yours.
We treat the information you share with the same care a trusted person would. Here's exactly how, in plain language.
Last updated: 27 May 2026
ICO registration reference: ZC199868
What we collect
- Account details, your email and a securely hashed password.
- Child profiles, first name (or nickname) and age, added by you.
- Check-ins and notes, the moments and reflections you choose to log.
- Usage signals, basic technical information so the app stays reliable.
What we never do
- We never sell your data.
- We never share children's information with advertisers.
- We never train public AI models on your private check-ins.
How AI is used
When you ask for a reflection, your check-in is sent securely to an AI provider to generate a response, and then discarded by that provider. Your data is not used to train their models.
Sharing with professionals
Sharing only happens when you create a sharing code and give it to someone you trust, a teacher, SENCO, therapist or CAMHS worker. You can stop sharing at any time. See Data & sharing for the full picture.
Aggregate insight for NHS and local authority services
Some of the patterns from check-ins across all families, fully de-identified, are shared with NHS and local authority commissioners who license access to this aggregate view. This helps them understand the scale of need during SEND assessment waits and make the case for better support.
Nobody outside Underneath ever sees your name, your child's name, or anything that could identify your family. What they see is combined statistics, such as how many families are finding waiting hard, or which factors come up most often, across everyone using the app.
You can't opt out of contributing to these aggregate statistics, because they never contain anything that identifies you. You can always opt out of any sharing that would identify you, which only ever happens if you actively choose to share with a professional.
Your rights
- Ask for a copy of your data.
- Correct or delete anything inaccurate.
- Close your account and request full deletion.
If you close your account, we keep your data for 12 months in case you want to come back, then delete it permanently. You can ask us to delete it sooner at any time by emailing hello@underneathapp.com.
Email hello@underneathapp.com and we'll respond within 30 days.
Security
Information is encrypted in transit and at rest. Access is controlled by row-level security so one family's check-ins are never visible to another.
Questions, concerns or a safeguarding worry? We'd rather hear from you than not. Reach us any time at hello@underneathapp.com.